Solve the mysteries of customer needs
to create superior products.
Scott Habegger helps marketers better understand their customers.
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Must Read!
Harsh fact: between 40 and 90 percent of new products fail. Thus, marketers are on a never-ending quest for something new, a breakthrough, some way to get an advantage over the competition.
Speaking & Consulting
When is the last time you or your team spent a full day entirely focused on your customers? Wouldn’t it be highly beneficial to devote a block of time for the most important people to your business—your customers?